Looking for a fun family road trip from Des Moines? Pack up the car and head west to Jefferson, Iowa, a charming small town located about an hour northwest of Des Moines along the historic Lincoln Highway. Known for its award-winning downtown, unique attractions, beautiful public spaces, and small-town hospitality, Jefferson is packed with family-friendly things to see and do. Whether you are planning a day trip or a weekend getaway, here are some of our favorite things to do in Jefferson, Iowa with kids.
Explore Historic Downtown Jefferson
Jefferson’s downtown recently earned the Great American Main Street Award from Main Street America, and it does not take long to see why. The historic square is filled with locally owned businesses (like Warm Wishes), public art, beautiful architecture, and plenty of opportunities to slow down and enjoy small-town Iowa.
Take time to stroll the sidewalks, browse local shops, and enjoy the welcoming atmosphere that makes Jefferson a destination worth exploring.
Snap a Photo at Arch Alley
Address: 110 E. State Street in Jefferson
One of the coolest hidden gems in Jefferson is Arch Alley. This creative public art installation features repurposed metal, architectural beams, and industrial materials transformed into a unique gathering space. The alley features three striking archways that symbolize the different pathways that have shaped Jefferson and Greene County. The arch was created by artist David Williamson and the project incorporates ideas from local students as well as elements that celebrate the area’s history and industry.
Take a moment to read the community poem, relax on one of the benches, and snap a photo beneath the arches. If you are visiting in the evening, don’t miss the beautiful lighting that brings the artwork to life after dark.
Wander Through Imagination Alley
Address: Located on the Westside of the square
Imagination Alley is a colorful public art space that showcases the creativity and community spirit of Jefferson. It was created as part of downtown revitalization efforts, the alley features murals, sculptures, metal artwork, and interactive elements designed to inspire visitors of all ages.
Kids will love the “Choose Your Own Adventure” board, while families can explore the artwork and augmented reality experiences created with the help of local artists and students. It is a fun and unique stop that highlights the imagination behind this vibrant small-town community.
Visit the Mahanay Bell Tower and Hear the Carillon Bells
Address: 100 E Lincoln Way in Jefferson
No visit to Jefferson is complete without seeing the iconic Mahanay Bell Tower, one of the community’s most recognizable landmarks. Visitors can ride the elevator to the top for incredible views of the community. Admission is free for children ages 18 and under, while adults can visit for just $5.
The Bell Tower offers more than just a view. Families can participate in a kid-friendly scavenger hunt while exploring the tower, making the experience both educational and fun. All ages will have fun looking for the fun rooftop art including a new 3D art installation.
Throughout the day, music fills the downtown square as the bells play regularly. During the summer months, visitors can also enjoy the Wednesday Tower Tunes Live concerts are over lunch time from 12:15 to 12:30 p.m. featuring live concerts from the Bell Tower.
Discover the Thomas Jefferson Gardens
Address: 201 E Lincoln Way in Jefferson
The Thomas Jefferson Gardens are a beautiful example of what makes this community special. As you explore, you will find:
- A free Little Library
- Community vegetable gardens
- Strawberry and raspberry patches
- Outdoor gathering spaces
- Music and entertainment opportunities
One of our favorite aspects is that many of the fruits and vegetables are available for community members to enjoy, creating a welcoming space centered around connection and accessibility.
Go Back in Time at the Greene County Historical Museum
Address: 219 E Lincoln Way in Jefferson
History lovers will not want to miss the Greene County Historical Museum. The museum is located in downtown Jefferson and offers free features including hands-on exhibits and fascinating displays that bring the stories of Greene County’s past to life. It is a great stop for families looking to learn more about the people, places, and events that helped shape this vibrant Iowa community. Donations are appreciated.
Step Inside the World’s Largest Collection of Barbies
Address: 219 E Lincoln Way in Jefferson
If you have a Barbie fan in your family, Barbie by the Bells is a must!
Jefferson is home to one of the world’s largest Barbie collections, featuring thousands of dolls, accessories, and memorabilia spanning decades. It’s a nostalgic experience for adults and a fun surprise for kids who love the iconic doll.
You could easily spend an hour admiring the displays and learning about Barbie’s history through the years.
See the World’s Strongest Furniture
Address: 115 S Wilson Avenue in Jefferson
Step back in time at RVP~1875 Historic Furniture Shop & Museum, one of Jefferson’s most unique attractions. Located in a historic downtown building, owner Robby Pedersen showcases historically accurate furniture made using the same tools and techniques that would have been used in Iowa in 1875.
Visitors can explore an impressive collection of 19th-century woodworking tools, handcrafted furniture, and fascinating Iowa history. For an even more memorable experience, sign up for a tour or workshop. Our family loved creating our own wooden toolbox and learning traditional woodworking skills firsthand. It is a one-of-a-kind stop that’s fun for both kids and adults.
Tour Midwest Mission
Address: 219 N Chestnut Street in Jefferson
Looking for a meaningful stop during your visit? Take a tour of Midwest Mission and learn how this incredible organization is making an impact around the world. Through donated supplies, volunteer efforts, and partnerships with trusted nonprofits, Midwest Mission helps provide essential items to people facing crisis and disaster.
If your schedule allows, consider volunteering for an hour or two. You can help sort supplies or help prepare donations for shipment, it is a rewarding experience that gives families a chance to serve together and leave inspired by the difference a community can make.
Spend Time at Spring Lake Park
Address: 1847 195th Street in Jefferson
If your family loves the outdoors, make time for Spring Lake Park. This beautiful recreation area offers:
- Camping sites with hookups
- A swimming beach
- Kayaking opportunities
- Fishing
- Walking trails
- Outdoor skating rink
If you are looking for a quick afternoon adventure or a weekend camping trip, Spring Lake Park offers plenty of opportunities to get outside and enjoy nature.
Grab a Bite to Eat
One thing that surprised us about Jefferson was its food scene. While it may be a small Iowa town, you will find a variety of locally owned restaurants, cafés, and sweet treats that are well worth the stop. If you are looking for a hearty breakfast, a family-friendly lunch, or a delicious dinner after a day of exploring, Jefferson has plenty of options to satisfy every appetite. Here are a few of our favorites:
Centennial Cafe
Address: 100 E State Street in Jefferson
The Centennial Cafe is located inside a beautifully restored historic building and combines contemporary flavors with small-town charm. The restaurant features a rotating, handcrafted seasonal lunch menu and has quickly become a favorite downtown gathering spot.
The building itself dates back to 1876 and has been part of Jefferson’s story for nearly 150 years. After being lowered to street level by hand in 1928 and having its windows covered in the 1960s, a recent restoration brought the original windows back to life in 2022. Today, it’s the perfect place to enjoy a delicious meal while experiencing a piece of Jefferson’s history.
Greene Bean Coffee
Address: 202 N Wilson Avenue in Jefferson
Need a caffeine boost before exploring Jefferson? Stop by Greene Bean Coffee, located on the northwest corner of the downtown square. It is known as one of West Central Iowa’s favorite coffee roasters and coffee houses, and it is the perfect spot to grab a handcrafted coffee, smoothie, or light bite before heading out on your Jefferson adventure.
The Public House & Lounge
Address: 123 N Chestnut Street in Jefferson
This is a great spot for lunch or dinner after a day of exploring the town square. The Public House & Lounge serves up pizzas, burgers, sandwiches, fish tacos, a kids menu, full bar, and more. They have a fun game area, perfect for kids to entertain themselves and do not leave without taking a picture by the Jefferson neon sign!
Twiins Shoppe
Address: 111 West Lincoln Way in Jefferson
No visit to a small town is complete without a stop for ice cream and the local ice cream shop. Twiins Shoppe is iconic and serves everything from sundaes, shake ups, malts, hard scooped ice cream, and even some lunch items.
